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Understanding Looksmaxxing: A Guide for Young Men

A Guide to Looksmaxxing – White Hatter

We often talk about the problems facing young girls in the social media space. Yet young men are also coming under pressure from the rise of social media. The term ‘Looksmaxxing’ is used to describe the pursuit of maximising one’s physical appearance. This trend is often focused on males. At its shallowest end, the trend involves positive steps such as basic self-care instruction, personal grooming advice and physical training motivation. However, the escalation ladder can lead to increasingly dangerous advice which can impact on mental and physical health.

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